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TobaccoNCT07688304

The Abuse Liability of IQOS Heated Tobacco Products Among Adults Who Smoke

A study testing Smoking Behavioral Research (IQOS) and Smoking Behavioral Research (UBC) in people with Tobacco, run by Ohio State University Comprehensive Cancer Center at 1 site in United States.

Recruiting

Looking for participants now. Contact the study team or a site below to ask about taking part.

Sites and contacts
Official record
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Trial summary

This clinical trial aims to evaluate user sensory experiences and smoking behavior when using IQOS heated tobacco products (HTPs) among adults who smoke cigarettes. Read more about this study

Who is it for?
Ages 21 to 65 yearsHealthy volunteers can take part
Conditions the study is for
Tobacco
What is being tested?
Smoking Behavioral Research (IQOS) and Smoking Behavioral Research (UBC)
Could I receive a placebo?
No, everyone receives an active treatment
How many people
30 participants
Where
1 siteUnited States
Study dates
27 Aug 2026to Oct 2027
Phase
Interventional
Are there results?
Not yet: the study is under way

Key requirements

Who can take part, as listed by the sponsor. Only the study team can confirm whether you are eligible, so take this list to your doctor.

  • Ages 21 to 65 years
  • All sexes
  • Healthy volunteers accepted
  • Adult, Older adult

Who may be able to join

  • Adults 21-65 years
  • Adults who smoke (defined as ≥ 5 days weekly use of either menthol or non-menthol cigarettes over the past 3 months)
  • Willing to provide informed consent and abstain from using nicotine products 12 hours before each visit
  • Willing to bring UBC to each study visit
  • Read, write and speak English

Who cannot join

  • Current use of other non-combustible nicotine products (e.g., electronic [e]-cigarettes, HTPs; [defined as ≥ 5 days weekly use in the past 30 days])
  • Planning to quit nicotine use and/or use of any smoking cessation medication in the past 30 days
  • Current diagnosis of any lung diseases (e.g., asthma, cystic fibrosis, or chronic obstructive pulmonary disease)
  • Self-reported unstable or significant psychiatric conditions (past/stable conditions will be allowed)
  • History of cardiac event or distress within the past 3 months
  • Deaf, hard of hearing, or have a severe motor disability
  • Are currently pregnant, planning to become pregnant, or breastfeeding (urine pregnancy test will be completed at each visit throughout the study)

Trial locations and contacts

1 site in 1 country. Contact the study team or a site near you to ask about taking part.

The Ohio State University Comprehensive Cancer Center contact

800-293-5066

OSUCCCClinicaltrials@osumc.edu

United States1 site, 1 recruiting
  • Ohio State University Comprehensive Cancer Center

    Columbus, Ohio, 43210

    Alayna P. Tackett, PhD, 844-744-2447, Tackett-Lab@osumc.edu

    Alayna P. Tackett, PhD

    Recruiting

Other trials in United States

About this study

Official title: Studying User Sensory Experiences and Smoking Behavior of IQOS Heated Tobacco Products to Improve Harm Reduction Among Adult Cigarette Smokers

This clinical trial aims to evaluate user sensory experiences and smoking behavior when using IQOS heated tobacco products (HTPs) among adults who smoke cigarettes.

Read the detailed description

PRIMARY OBJECTIVES:

  1. Assess the abuse liability (appeal and sensory effects) of IQOS. II. Examine the puffing topography of IQOS.

SECONDARY OBJECTIVES:

  1. Evaluate the impact of flavor on the sensory effects, appeal, and puffing topography of IQOS.

II. Evaluate the effect of perceived harm on IQOS use behavior.

EXPLORATORY OBJECTIVE:

  1. Examine acute changes to pulmonary health associated with IQOS use.

OUTLINE: Participants are randomized to 1 of 2 arms.

ARM I: Participants use IQOS HeatSticks (flavor matched to their usual cigarette) as much as desired (ad lib) over 60 minutes during laboratory visit 1. At least forty-eight hours later, participants smoke their usual brand cigarette (UBC) ad lib over 60 minutes during laboratory visit 2.

ARM II: Participants smoke their UBC ad lib over 60 minutes during laboratory visit 1. At least forty-eight hours later, participants use IQOS HeatSticks (flavor matched to their usual cigarette) ad lib over 60 minutes during laboratory visit 2.

Conditions
Tobacco
Being tested
Smoking Behavioral Research (IQOS), Smoking Behavioral Research (UBC)

What participants receive

What participants receive. In a randomised study each person is assigned to one group by chance.

  • Smoking Behavioral Research (IQOS)Behavioural

    Use IQOS HeatSticks (flavor matched to the participant's usual cigarette)

  • Smoking Behavioral Research (UBC)Behavioural

    Smoke UBC

Study groups in NCT07688304
Study groupRoleWhat they receive
Arm I (IQOS HeatSticks, Usual Brand Cigarette [UBC])OtherParticipants use IQOS HeatSticks (flavor matched to their usual cigarette) ad lib over 60 minutes during laboratory visit 1. At least forty-eight hours later, participants smoke their UBC ad lib over 60 minutes during laboratory visit 2.
Receives: Behavioral: Smoking Behavioral Research (IQOS); Behavioral: Smoking Behavioral Research (UBC)
Arm II (UBC, IQOS HeatSticks)OtherParticipants smoke their UBC ad lib over 60 minutes during laboratory visit 1. At least forty-eight hours later, participants use IQOS HeatSticks (flavor matched to their usual cigarette) ad lib over 60 minutes during laboratory visit 2.
Receives: Behavioral: Smoking Behavioral Research (IQOS); Behavioral: Smoking Behavioral Research (UBC)

What is being measured

The primary outcome is the main question the study is designed to answer.

  1. Product Appeal

    Participants will complete the Appeal and Sensory Quality questionnaire. This questionnaire will ask participants to rate each study product for appeal characteristics such as liking, willingness to use again, flavor intensity, pleasantness of taste, etc. on a scale of 0 (not at all) - 100 (extremely). Higher scores indicate greater liking, willingness to use again, flavor intensity, etc.

    Measured: Minute 5 of product use session, Minute 35 of product use session, Minute 60 of product use session

  2. Product Sensory Attributes

    Participants will rate sensory attributes using the Appeal and Sensory Quality questionnaire. This questionnaire will ask participants to rate each study product for sensory attributes such as harshness, coolness, sweetness, etc. on a scale of 0 (not at all) - 100 (extremely). Higher scores indicate greater harshness, coolness, sweetness, etc.

    Measured: Minute 5 of product use session, Minute 35 of product use session, Minute 60 of product use session

  3. Economic demand breakpoint

    The price point at which a participant is no longer willing to pay for a stick of the study product will be determined by using a cigarette purchase task questionnaire.

    Measured: Minute 60 of product use session

  4. Satisfaction and psychological reward

    Satisfaction and psychological reward of study product use will be measured by the Modified Cigarette Evaluation Questionnaire (mCEQ). The mCEQ asks questions relating to satisfaction of using the study product on a scale from 0 (Not at all) - 6 (Extremely).

    Measured: Minute 5 of product use session, Minute 35 of product use session, Minute 60 of product use session

  5. Abuse Liability Via Puff Topography - Total Smoking Time

    Will be measured with a topography device that records frequency, duration, and flow rate of cigarette puffs. These measures are combined to inform overall cigarette puff behavior.

    Measured: Minute 60 of product use session

  6. Abuse Liability Via Puff Topography - Average Puff Duration

    Will be measured with a topography device that records frequency, duration, and flow rate of cigarette puffs. These measures are combined to inform overall cigarette puff behavior.

    Measured: Minute 60 of product use session

  7. Abuse Liability Via Puff Topography - Average Flow Rate

    Will be measured with a topography device that records frequency, duration, and flow rate of cigarette puffs. These measures are combined to inform overall cigarette puff behavior.

    Measured: Minute 60 of product use session

  8. Abuse Liability Via Puff Topography - Average Inter-Puff Interval

    Will be measured with a topography device that records frequency, duration, and flow rate of cigarette puffs. These measures are combined to inform overall cigarette puff behavior.

    Measured: Minute 60 of product use session

  9. Abuse Liability Via Puff Topography - Average Puff Volume

    Will be measured with a topography device that records frequency, duration, and flow rate of cigarette puffs. These measures are combined to inform overall cigarette puff behavior.

    Measured: Minute 60 of product use session

  10. Craving/withdrawal

    Nicotine withdrawal and craving symptoms will be measured using the Minnesota Nicotine Withdrawal Scale (MNWS)

    Measured: Minute 0 before product use session, Minute 5 of product use session, Minute 35 of product use session, minute 60 of product use session

Secondary outcomes (5)
  1. Spirometry FEV1

    Spirometry will be used to measure forced expiratory volume (FEV1)

    Measured: Minute 0 before start of product use session and minute 60 of product use session

  2. Spirometry FVC

    Spirometry will be used to measure forced vital capacity (FVC)

    Measured: Minute 0 before start of product use session, Minute 60 of product use session

  3. Spirometry FEV1/FVC

    Spirometry will be used to measure FEV1/FVC

    Measured: Minute 0 before start of product use session, Minute 60 of product use session

  4. Used filter count

    Will assess the number of study product consumed

    Measured: Minute 60 of product use session

  5. Harm Perception

    A harm perception questionnaire will be used to assess the relative and absolute perceived harm of IQOS products.

    Measured: Minute 60 of product use session

Timeline

From the start of the study to its completion; the mark is today. Estimated dates are the sponsor’s plan.

  1. First posted7 Jul 2026
  2. Study start27 Aug 2026
  3. Primary completionJul 2027 (estimated)
  4. Study completionOct 2027 (estimated)

Resources

More details

For doctors and researchers: how the study is designed, who runs it, and its registry IDs.

Study design
Study type
Interventional
Phase
Phase N/A
Primary purpose
Other
Allocation
Randomised
Intervention model
Crossover
Masking
None (open label)
Enrolment
30 participants (estimated)
IDs, dates and publications
ClinicalTrials.gov ID
NCT07688304
Sponsor's protocol ID
OSU-26080
Other IDs
NCI-2026-04495, STUDY20260624, U54CA287392
Status last verified
Aug 2026
First submitted
26 Jun 2026
Last updated
31 Aug 2026
Results posted
No
Data monitoring committee
No
FDA-regulated drug
No
FDA-regulated device
No
Individual data sharing
No

Questions about this trial

What is this clinical trial studying?

A study testing Smoking Behavioral Research (IQOS) and Smoking Behavioral Research (UBC) in people with Tobacco, run by Ohio State University Comprehensive Cancer Center at 1 site in United States.

The full registered description is in the About this study section and the official record.

Who may be eligible to take part?

The sponsor lists 5 inclusion and 7 exclusion criteria. Eligibility is decided by the study team after screening, so read the full criteria and contact a listed site.

Is this clinical trial currently recruiting?

The record says: looking for participants now, as of the sponsor's last update on 31 Aug 2026. Status can change between updates, so confirm with the study contact before making plans.

Where is the study taking place?

The record lists 1 site in United States. Whether a site is taking part right now should be confirmed with that site. See every site.

What are the possible benefits and risks?

They depend on the study and the treatment, and no study can promise a benefit. The study team explains the known risks during informed consent, before anyone joins; the record itself does not list them.

Are results available for this study?

This study is still under way. Results are not available in the source record yet.

How can a doctor refer a patient or contact the research team?

Contact The Ohio State University Comprehensive Cancer Center (800-293-5066, OSUCCCClinicaltrials@osumc.edu), or a site near the patient. AzTrials does not enrol participants or take referrals.

What does the primary outcome measure?

Product Appeal (time frame: Minute 5 of product use session, Minute 35 of product use session, Minute 60 of product use session). The study lists 10 primary outcomes in all. It is what the study was designed to measure, not a finding.

Where can I read the original study information?
Does a listing mean the treatment is approved or proven to work?

No. A listing means the study is registered. It does not show that the treatment is safe, works, or is approved by a regulator.

How often is this information updated?

AzTrials copies changed records from ClinicalTrials.gov every night and reloads the whole registry every week. The sponsor last updated this record on 31 Aug 2026.

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